Room Shield, which was formed by entrepreneurs John Donnelly and Kevin Parr, has attracted Hamish Taylor (pictured) as a board advisor to help it build a clear marketing story for its Surface Shield HOCL (hypochlorous acid) products and to broker new relationships in key sectors. The former Procter & Gamble specialist, head of brands at British Airways and CEO of Eurostar UK Group will bring his experience to help grow awareness of the business. He has already used his corporate background and consultancy career to introduce the firm to several blue-chip clients that might be able to benefit.
The appointment comes just a few weeks after Room Shield signed a strategic partnership with Ezisan to use Surface Shield in all the company’s nano fog dispensers.
“I have to be really excited about an innovation or product and John and Kevin definitely sold a compelling story about their venture and the massive potential it has,” said Hamish Taylor. “HOCL is a water-based hypochlorous disinfectant formula that kills 99.9999% of bacteria and 99.99% of viruses and can be used in all environments, including bars, food preparation areas, restaurants, gyms, hotels, transport, schools, and workplaces. What Room Shield has done successfully is found a way of bringing a fully accessible range of products to the general public, and this unique market position is something we plan to capitalise on with distributors and strategic partnerships like the Ezisan deal. My main role will be to use all my experience with building brands to find a way where we can place the customer at the centre of the Surface Shield story. This is going very well and something we will look to ramp up in the coming months.”
www.complete-shield.com
Room Shield seals new deal and new appointment
Published 16th May, 2022 by Neil Nixon